Thailand’s KTC integrates Digital and AI to drive Green Growth and Climate Action

Brickinfo News Agency – Krungthai Card Public Company Limited (KTC) is reshaping its business operations by prioritizing resource efficiency and waste reduction as core components of its long-term sustainability strategy. Under its “Shift Forward: Survive and Thrive with Digital & AI” framework, the Thai credit card provider is transitioning from traditional waste disposal to a model that views resource management as a key indicator of operational efficiency. This initiative aims to balance Green Growth, which minimizes environmental burdens, with Better Climate actions designed to mitigate the impacts of climate change.

The company has reported significant environmental milestones in its 2025 Sustainability Report, driven largely by digitalization and improved organizational discipline. By streamlining internal processes, KTC managed to reduce paper consumption by 10,343 reams. Additionally, the implementation of comprehensive waste segregation programs successfully diverted 95.6 tons of waste toward recycling processes instead of landfills. These efforts are part of a broader push to treat environmental responsibility not as a separate project, but as a fundamental part of the company’s daily performance management.

Energy efficiency and carbon footprint reduction have also remained central to KTC’s environmental agenda. Through a combination of employee engagement programs and the expanded use of solar power, the company achieved a reduction of more than 116 tons of carbon dioxide equivalent (CO2e) emissions. Beyond energy, the firm has introduced circular economy practices, such as converting food waste and organic residuals into natural fertilizer, demonstrating a commitment to managing every stage of the resource lifecycle.

Ms. Chanidapa Suriya, Head of Customer Service and Business Support at KTC, emphasized that the essence of sustainability lies in the reassessment of everyday habits and operational standards. “Green Growth does not always require large-scale initiatives. It often starts with understanding how existing resources are used, how residuals are managed, and where inefficiencies can be reduced. When organizations consistently maximize what they already have, the benefits extend to the business, society, and the environment over the long term,” she stated.